HowMuch
UK

About HowMuch

Our Story

Financial decisions shouldn’t be this complicated. Whether you’re choosing a bank account for your business, sorting your car insurance or comparing lenders for invoice finance, the options are confusing and the small print is endless.

HowMuch was built to change that. We put trusted UK providers side by side, in plain English, so you can compare your options and choose with confidence, without the pressure of a sales pitch.

We’re new to the UK, but we’re not new to this. HowMuch is part of an international group with over a decade of experience helping consumers make smarter financial decisions. Across the US and Australia, our group serves more than 20 million consumers every year. We’re bringing that same commitment to clarity and transparency to the UK.

We believe finding the right financial product shouldn’t be complicated. Clear information, trusted providers, no pressure. That’s HowMuch.

What We Do

We don’t sell financial products and we don’t offer financial advice. We give you the tools to compare, the information to decide, and direct access to the providers that fit your needs.

For Your Business

Whether you’re a sole trader or an established SME, we help you find the right bank account, insurance or finance product for your business, without the legwork of visiting multiple sites.

For Everyday Life

We take the hassle out of personal finance, helping you find and compare quotes for car, van, bike and other personal products quickly and easily.

The HowMuch Way

Three simple steps, from “how much?” to sorted.

01

Simple Search

Answer a few quick questions to tell us what you need. Our forms are built to be fast and free of jargon.

02

Matched to Providers

We connect you with vetted UK providers that fit your needs, so you only see options worth considering.

03

Choose and Go

Compare your options and go directly to the provider that suits you. No obligation, no pressure.

Our Experts

The HowMuch UK team brings together years of experience across financial services, banking, comparison and marketing. Between us, we’ve worked with some of the UK’s most recognised financial brands and seen firsthand how confusing the market can be for consumers and businesses alike. HowMuch exists to change that.

Kevin Harvey

Kevin Harvey

  • Financial services marketing
  • Consumer finance
  • Digital acquisition

Kevin has spent most of his 20-year career in financial services, with experience spanning banking, credit and insurance marketing across some of the UK’s leading financial brands. He holds a qualification from the Institute of Financial Services and brings a deep understanding of how consumers navigate financial decisions online.

Rosie Goymour

Rosie Goymour

  • Financial partnerships
  • Commercial development
  • Provider relationships

Rosie has extensive experience building and managing commercial partnerships across financial services and consumer brands. She brings a sharp focus on quality outcomes, with a track record of developing provider relationships that work for both businesses and their customers.

Sam Griffin

Sam Griffin

  • Financial comparison
  • Commercial strategy
  • SME finance
  • Fintech

Sam has spent the last decade helping UK consumers and business owners navigate a rapidly changing financial landscape. As the lead for HowMuch (UK), he draws on his background at major comparison platforms to build tools that move the needle for SMEs. From regulatory compliance to deep-market analysis, Sam’s focus is on ensuring that HowMuch UK provides the clarity and accuracy UK consumers & business owners need to make decisions with confidence.

Why Trust Us?

Guidance over pressure. Clarity over jargon.

Free to use

Comparing on HowMuch never costs you a penny. We’re paid by partners, not by you, and the commission we receive never affects the price you pay.

Clear and transparent

We show you the real fees, rates and terms for every product. Where commercial relationships affect how results are ordered, we tell you. You can always re-sort by what matters most to you.

Your data is safe

We use bank-level encryption across every form and interaction. Your information is used only to match you with the right providers and is never sold to third parties.

Vetted providers

We check every company before they’re listed on HowMuch. Whether you’re choosing a household name or a challenger brand you’ve never heard of, you can trust they’ve been checked and are who they say they are.

Ready to see how much you could save?

Free to use, no sign-up needed. Compare trusted UK providers in minutes.